Engineering Leader & Advisor
Head of Engineering with 20+ years building, scaling, and restructuring engineering organizations. I help startups diagnose why delivery slowed down — and fix the systems causing the drag.
About
My path through tech has been anything but linear — fiber optics and Cisco infrastructure, frontend development, engineering management, and now leading multiple engineering squads at a European marketplace operating across 26 markets.
That range matters. I've been the IC frustrated by unclear priorities. I've been the manager caught between product demands and team capacity. I've been the leader trying to scale an org without breaking what already works.
When engineering teams underperform, it's almost always a system problem — unclear priorities, broken handoffs, misaligned incentives — not a people problem. I diagnose the system, not the individuals.
20+
Years in tech
26
Markets served
80+
Engineers led
Services
A fixed-fee, 10-day diagnostic for startup engineering orgs that got slower as they grew. Structured interviews, data analysis, and a prioritized action plan.
Part-time technical leadership for startups that need a seasoned engineering perspective without a full-time hire.
Experience
2021 — Present
refurbed
Leading 40+ engineers across multiple squads at Europe's leading refurbished electronics marketplace, operating in 26 markets. Designed squad-based org structure that reduced delivery cycle time by 35%. Driving AI adoption across engineering and non-engineering teams.
2019 — 2021
Keeper Solutions
Led engineering team transformation for hospitality technology platform. Reduced sprint variance from 40% to 15% through agile workflow redesign. Mentored 8 engineers, with 3 promoted to senior roles.
2017 — 2021
Cavai · TVBeat · OfflinePal
Technical leadership across adtech, media analytics, and platform engineering. Architected systems for major European brands, built engineering teams, and established development workflows from scratch.
2012 — 2016
Globus Exclusive · Salon Bankarske Opreme
Led implementation projects for banking systems across major Croatian financial institutions. Managed cross-functional teams, coordinated with C-level stakeholders, and delivered complex integration projects.
Contact
Whether you're facing delivery challenges, need an engineering perspective on your team structure, or want to explore a diagnostic engagement — I'm happy to have a conversation.
Based in Split, Croatia — available across EU and US time zones. Advisory engagements through DeseiRose d.o.o.